Elevator pitch should be unique and clearly define who you are, your accomplishments, goals, and skills, and how you can bring/be the change.
No matter which type of business or product you are pitching to a possible investor or even to a buyer, it is non-negotiable not to stay focused. Every detail should demonstrate the advantages of investing in your company or product. Many investors possess a solid business background and are used to listening to a similar type of business-oriented concepts and catchwords. It is best to bypass this type of jargon since you are looking to present your idea or services as a unique proposition. The elevator pitch is the secret weapon you probably need to have considering the number of competitors in the current scenario. It cannot be exaggerated how essential it is that people you engage, particularly in networking situations, actually understand what it is that you do. They cannot have you onboard or refer you to others if they are not clear about what you offer and in what regard. Therefore, when you are pitching your services, you must be prepared to define your products and services and why do they need, and most importantly, why they should choose you over others.
There are several types of elevator pitches, so be sure of the one which is most relevant to your goals is crucial.